When my daughter turned five, her supply of bandages began to dwindle from all the boo-boo’s that kids get, so I decided to search the aisles of drugstores for some kind of alternative – something cool, something different, something stylish. To my complete surprise, I came home empty handed; only able to offer her one of my horribly, boring beige bandages.
As I stood there in front of her medicine cabinet, I thought to myself, “Why are there no cool bandages?” I felt that change was in order, but it wasn’t until my wife (who is the true inspiration and “umph” behind these products) gave me a nudge and said, “You can do it.” From that point on, I started Ouchies – offering kids an array of adhesive bandages that allow them to show their style and personality. Since that time I have had two more kids, furthering my dedication to giving kids the chance to express themselves through bandages.
So, join me, my wife, my two daughters and son and let the world know that just because you are 5 or 8 or even 11, you can still have style after you have fallen and scraped your knee. Down with beige bandages, baby!
